Tracy Ellis

Real Estate Magazine

Edition 6 Features

Staged to SOLD!

Want to get your home sold fast and for the highest possible price? You are much more likely to achieve this goal if you begin the process with home staging.

In today’s real estate market, sellers need every tool available to make their properties stand out from other listings in the marketplace. Home staging isn’t just about furniture and it’s definitely not interior design. Staging is the art of merchandising the property to appeal to the widest range of buyers. Sellers must realize that the way they live in their home and the way they sell their home are two entirely different situations. When the home is on the market its show time for the entire family and it won’t necessarily be comfortable. It is truly life on stage.

Buyers want a home that is move-in ready. Before putting a property on the market a seller should tackle the Three Cs — clutter, color and clean. De-cluttering involves packing up collections, personal photos and memorabilia, religious artifacts, clearing the kid’s artwork off the fridge, clearing out drawers and closets, and paring down furniture. Any dated wallpaper, window treatments and paint colors should be neutralized and the property must be meticulously clean.


The objective of home staging is to present the home in the best possible light. Home staging creates a setting that inspires potential buyers to visualize residing in the space. Home staging will enhance key architectural features of your home and minimize any perceived flaws.

INhance IT! will assess the property with a critical eye with the goal toward making the property stand out from the crowd. Statistics show that staged homes sell up to three times faster than un-staged properties. Staging isn’t just about the inside of the home. It begins at the curb with the mailbox, landscaping, front door and entry mat and continues through the garage, basement and out to the back deck.


It takes time to get the home prepared for market, but it is time well spent and  the home stager can alleviate much of the stress involved in the process. One of the key reasons for staging an occupied or vacant property is to get the very best photos for marketing purposes. Recent statistics show that up to 92 percent of prospective buyers search for a property online before contacting a Realtor. If the pictures don’t look fabulous, the buyer moves on to the next property. When selecting a home stager, be sure to get all of the facts and figures up front.


Prices and services vary. Be sure your stager is insured and visit various websites to check out the company’s merchandising style. You only have one chance to make a first impression, make it a great one with home staging from INhance IT! The cost of home staging is always less than the cost of your first price reduction.